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KCB Asset Management backs Kasuku Cup Golf Tourney

KCB Asset Management, a subsidiary of KCB Group PLC has injected KShs. 1 million into the much-anticipated Kasuku Cup Golf Tournament slated for August 31, 2024, -at the lush par 72 Royal Nairobi Golf Club.

Regarded as one of the most prestigious golf events, the fourth edition of the Kasuku Cup will bring together professional golfers, men and lady golfers from around the country as well as junior golfers who will compete at the event.

Speaking ahead of the tourney in Nairobi, Head and Principal Officer KCB Asset Management Victor Odendo said: “At KCB, we see sports as more than just a game—it’s a force that strengthens the social fabric, offering enthusiasts a chance to sharpen their skills while enjoying themselves. Our partnership with Royal Nairobi Club in this amazing tournament is geared towards fostering a golfing culture and nurturing the next generation of golfers.”

Over 200 golfers are expected to headline the tournament that was launched three years ago to celebrate Elisha Kasuku who is a veteran professional golfer in Kenya. This year’s event is aimed at supporting the less fortunate caddies in the community. Also, grow the Junior Golf Foundation, which Elisha Kasuku was part of the founders of.

“We are incredibly honored to be part of the fourth edition of the Elisha Kasuku Golf Tournament. This event has been a cornerstone in our ambitious journey to elevate the sport of golf in every dimension. With our course in top-notch condition, I encourage all golfers to register for this remarkable tournament, which aims to support a noble cause,” noted Royal Nairobi Club Captain Richard Owino.

Elisha Kasuku is a Veteran Professional Golfer who started his sports career with athletics in 1975 where he represented Kenya in the World Walk Championship and other subsequent athletic competitions worldwide. In 1976 he ran in the marathon in 2hrs 19mins.

He was also the founder of Junior Golf Foundation in 1987 and Professional golfers of Kenya in 1991. He has also served in various organizations as a chairman, committee member among other positions.

Elisha Kasuku has served as a team manager and a coach where various teams represented the country like the Toyota Junior World Cup, Japan in 2008, Africa Junior Championship, South Africa and Kenya Junior Team, Swaziland.

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