NAIROBI, KENYA- August 27, 2026- For generations, Gilbey’s has been a familiar name in the gin category, bringing together heritage, quality and versatility in a bottle. Distilled since 1857, the quality gin has stood the test of time, crafted with a blend of 12 botanicals that give its versatile liquid the distinctive character consumers have come to know and enjoy.
Today, Kenya’s favourite gin is entering a new chapter with a refreshed pack and a new campaign, “Made for Magic,” while staying true to the quality and great-tasting liquid that has made Gilbey’s a trusted choice for over 165 years.
Importantly, while the pack has changed, the liquid remains the same great-tasting Gilbey’s. The refresh does not change the quality, character, or versatility of the gin, reinforcing the brand’s commitment to delivering quality gin at an affordable price.
Its versatility continues to make Gilbey’s an accessible choice for different occasions and serves, whether consumers are enjoying a simple Gin & Tonic serve or creating something more personal. It is this combination of quality, versatility and affordability that has helped establish Gilbey’s as a favourite among Kenyan gin consumers.
“Gilbey’s has been part of moments shared between friends and loved ones for generations. As we introduce our refreshed pack, we are proud to retain the quality and versatile liquid that consumers know and love, while giving the brand a fresh expression that reflects today’s consumer. ‘Made for Magic’ is about recognizing that the most memorable moments are often the simple, unexpected ones we create together,” said Gilbey’s Brand Manager, Lilian Mbugua.
The refreshed pack also marks the launch of ‘Made for Magic,’ a new campaign platform that aims to unlock the magic of everyday moments. The campaign celebrates spontaneous conversations, laughter, friendships and shared experiences that can turn ordinary occasions into memorable ones.
Through the campaign, Gilbey’s will invite consumers to find and celebrate the magic in everyday moments, reinforcing its place as a quality, versatile gin made for the moments that matter.
The new pack is available across the country through our distributors and retail partners including Naivas, QuickMart, Carrefour and Chandarana. You can also purchase online at ke.thebar.com, leading online shops and reputable liquor stores near you.
Please enjoy responsibly. Alcohol is not for sale to persons under the age of 18.
