Global technology company, Mastercard, has announced the signing of a partnership with the Kenya Tourism Board (KTB) to help Kenya’s tourism sector rebound to its pre-pandemic level.
The three-year collaboration is the first of its kind for Mastercard in Africa.
The aim of the MoU is to drive the growth of tourism numbers in Kenya by leveraging various Mastercard channels, including its Priceless.com platform. The MoU also includes increasing transparency on tourism trends, anonymized…
