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Jubilee Health Insurance unveils J-Force: A game-changer in digital insurance

Jubilee Health Insurance has officially launched J-Force, a digital insurance platform designed to enhance efficiency within insurance distribution by streamlining policy management, client engagement, and transaction processing.

In addition to providing real-time business insights, J-Force will also allow intermediaries to operate with greater speed and precision, from onboarding clients and managing leads to issuing policies and tracking renewals all in a seamless and paperless environment.

The launch event brought together key industry stakeholders, regulators, and insurance professionals to explore how technology reshapes insurance distribution. With less than 3% of Kenya’s population insured, there’s also a growing demand for accessible, efficient solutions to bridging the gap between providers and customers.

In hindsight, the move towards technology-driven solutions is part of a growing industry trend that has become a necessity across the insurance value chain. With growing demands for efficiency, digital innovation is streamlining policy issuance, improving customer engagement, reducing administrative burdens and responding to new market demands.

Speaking during the launch, Njeri Jomo, CEO of Jubilee Health Insurance said that J-Force would essentially be a transformative tool within the insurance industry.

“Jubilee Health Insurance recognizes the critical role that intermediaries play in delivering quality insurance solutions to our customers. We are equipping our partners with the technology they need to work smarter, close deals faster, and enhance customer service anytime, anywhere,” she stated.

Juan Cazcarra, Group Chief Operating Officer at Jubilee Holdings, spoke about the role of technology in shaping the future of insurance:

“The way we access and deliver insurance is changing, and digital tools are at the heart of this shift. J-Force gives intermediaries the support they need to work smarter, move faster, and serve their clients better in today’s fast-paced world.”

The launch of J-Force marks a major step in the digital transformation of Kenya’s insurance sector, where intermediaries remain the backbone of distribution. With over 60% of policies

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